Make Years of Progress in Your Health, Relationships and Success in a Matter of Months

Growth Minded Men - Get Access to A Community of Like-Minded Brothers

Who Are as Committed to Your Success as You Are, Without Spending Years to Find Them

"Ever since joining the Primal Man group, my life has gone from strength to strength. The men have been nothing short of supporting and amazing."

Chris Best

No More Backward Steps in Your Self Improvement Journey

I Get It, I’ve Been There and Know What It’s Like to Struggle With:

Bad Habits - You’re trying to change your behaviours (booze, porn, shit food, nose beers, doom scrolling) but for some reason you keep slipping back into old habits

Isolation - You don’t resonate with you’re old circle anymore because you don’t want to spend your time at the pub, whinging about your boss/missus/life or talking about the footy

Missed Goals - You set goals for yourself but don’t hit them because there’s no one holding you accountable

No clear path - You’ve started doing ‘The Work’ improving yourself but there’s so much noise out there you don’t really know what to focus on

Separation/Divorce - You don’t have the relationship/s you want and don’t know what to change to get different results

To Get Results You’ve Never Had, You Need to Do Something You’ve Never Done

And It’s Not More of What You’re Already Doing

There’s a Better Way...

Introducing…

The Forge is an online community and training ground, provided by Primal Man Project, for like-minded men who want to forge a better version of themselves and improve in all areas of their lives, from health, to wealth, relationships and success.

What You Get

  1. Expert Facilitators - Coaching and facilitation by a team of expert coaches with decades of experience so you only learn the most effective strategies to get the results you want in health, relationships and success

  2. Accountability - A strong community of men holding you accountable to your goals so you maintain your progress

  3. Community - A community of like-minded men who share similar values and goals in life that you can learn from and connect with, without the bullshit small talk

  4. Support - get support in your challenges from men who’ve already achieved what you’re trying to so you can save time and money

    Learn, Grow and Evolve - Among Men - Iron sharpens iron

What’s Included - When You Join the the Forge Community

  1. Live grouping coaching calls (4 per month) delivered by experienced coaches and facilitators (value $1000)

  2. Access to a catalogue of +50 hours of online training in the areas of finance, relationships, health, masculinity, motivation, goal-setting, peak performance and business mastery just to name a few (value $4000+)

  3. Monthly Group Accountability with Tribal Groups to keep you accountable to your goals (priceless)

How Is This Different?

  • No fluff, no bullshit, no crystals

  • Real men, who want to be better fathers, leaders, husbands

  • Real coaching, not dudes who did an online course and want to sell you what they just learnt

  • Real conversations

Who Is This For?

  • Men. If you have to ask what that means, it’s not you

  • For any man who wants to improve their health, wealth and relationships

  • Men who are self responsible and ready to work on themselves and be held accountable

Who Is This Not For?

  • Men who want to get rich quick

  • Network marketers trying to peddle water filters

  • Coaches who join groups to troll for clients

  • Crypto bros who hire lambos to pose for the gram

  • Anyone who ‘identifies’ as anything

How It Works

The Forge Framework is based on the archetypal work of Psychologist and Philosopher Carl Jung, which helps men understand themselves and where they can focus their efforts to achieve the greatest leverage in getting results, fast.

“The results you’re getting are less about WHAT you’re doing and

more about WHO you’re being”

The Forge Method

Step 1 - Identify archetypal blueprint (scores of each archetype)

Step 2 - Start your Quests (training and exercises) that provide the highest leverage in the area of your lowest archetype score

Step 3 - Join your brothers on the weekly calls and in your tribal group to keep you accountable to achieving your goals

What’s Involved 

4 Calls per Month Focussing on 4 Pillars of the Forge

👑 King’s call = Forging Unbreakable Mindset

Focussed on building Wealth & Mindset. Through leadership, planning, goal setting, creating and planning the vision for your life

⚔️ Warrior’s call = Forging Unstoppable Momentum

Focussed on building Health & Habits. Through resilience, accountability, taking action and building habits

🖤 Lover’s call = Genuine Mateship

Focussed on building Relationships & Connection. Through brotherhood, emotional intelligence, empathy, self awareness and gratitude

✨ Magician’s call = True Mastery

Focussed on building spirituality and stillness. Through breathwork, meditation, self inquiry and self mastery

Results That Men Get

Join an Australia-Wide Network of Success Driven Men Living Their Life’s Purpose

Brent's Path

"Being a part of Primal Man has completely changed my life's trajectory. Every aspect of my life has improved. Being a better Father, Husband and leader in my business"

Cory's Path

"I no longer need to work and I can put all my time into my company, also have time to spend with my family and friends that's very valuable to me."

Darren's Path

"The biggest breakthrough I've gotten is determining my values and seeing how some of beliefs I had were impacting my life negatively."

Michael

"I've done everything relatively solo my whole life. But once I found Jason and the crew from Primal Man Project, I found out there was some other really driven ambitious blokes out there and that could hold me accountable and hold me to a higher sense of myself. "

Wei

"I was stuck. I wasn't making a lot of progress. Since joining the Primal Man Project, I found myself connected to a group of like minded men who are on the same journey to become the best version of themselves. this is all possible because I'm part of a community of like minded men."

Slade

"I was anxious and depressed and suicidal. I was lone wolfing it. Going through the work with Primal, I have realised my place in the world. I get to live a life of impact and abundance. And I get to do bigger and better things in the world. And what makes that so much better is that I can do it with men around me."

Ben

"I have previously tried without success to get some direction in my life, find some purpose. and really haven't found anything that's landed with me. I went on a retreat and I learned more about myself in those three days than I probably have in 10 years."

Darren

"I knew Something wasn't working for me. I didn't quite know what I didn't have the understanding of what wasn't working for me. What I got from, from Primal, were the answers. What I got was a path forward. What I got was a blueprint. Not only how I can operate and how I can solve those problems, but what my identity as a man looks like."

Carl

"I was Feeling really lost, confused. It felt like nothing that I was doing in my business was working. Depression had come back a lot for me. Since finding the Primal Man, I've really connected back into my purpose. I learned what it is to be a man in this modern world. And I'm now moving forwards with, uh, Lots of opportunities."

Chris

"I've been part of the Primal Man Pack now for a year. I was flailing in life. I didn't have much purpose, much direction, and I definitely didn't have a pack. all this changed when I found Jason and the Primal Man group. Ever since then, my life has gone from strength to strength. the men have been nothing short of supporting and amazing."

Darren

"I knew Something wasn't working for me. I didn't quite know what I didn't have the understanding of what wasn't working for me. What I got from, from Primal, were the answers. What I got was a path forward. What I got was a blueprint. Not only how I can operate and how I can solve those problems, but what my identity as a man looks like."

Carl

"I was Feeling really lost, confused. It felt like nothing that I was doing in my business was working. Depression had come back a lot for me. Since finding the Primal Man, I've really connected back into my purpose. I learned what it is to be a man in this modern world. And I'm now moving forwards with, uh, Lots of opportunities."

Brent's Path

"Being a part of Primal Man has completely changed my life's trajectory. Every aspect of my life has improved. BEing a better Father, Husband and leader in my business"

Brent's Path

"Being a part of Primal Man has completely changed my life's trajectory. Every aspect of my life has improved. BEing a better Father, Husband and leader in my business"

Brent's Path

"Being a part of Primal Man has completely changed my life's trajectory. Every aspect of my life has improved. BEing a better Father, Husband and leader in my business"

Brent's Path

"Being a part of Primal Man has completely changed my life's trajectory. Every aspect of my life has improved. BEing a better Father, Husband and leader in my business"

Brent's Path

"Being a part of Primal Man has completely changed my life's trajectory. Every aspect of my life has improved. BEing a better Father, Husband and leader in my business"

Brent's Path

"Being a part of Primal Man has completely changed my life's trajectory. Every aspect of my life has improved. BEing a better Father, Husband and leader in my business"

Nigel's Path

"My biggest breakthrough was actually defining my vision, I thought I knew where I wanted to be in life, I wasn't quite sure, and through Jason and the team I've gotten that down to a fine art."

Andrew's Path

"The program encouraged me to believe that with committed time and work there isn't much that is impossible."

Dave's Path

"It's given me clarity, it's given me something that I know I can guide myself towards and I feel more alive at the prospect of doing something that sets my heart on fire"

Rick's Path

"I've pretty much defeated my former self and life is flourishing"

Daniel's Path

"There's been a complete turnaround... I found my purpose and I have a mission, and that feeling is amazing"

Callum's Path

"Jason comes to it with very high levels of integrity, very high levels of commitment to us, the people partaking in the program, the content and the work is first class."

Brendan's Path

"It's powerful, it's meaningful, and it's changed me, there's so much more to uncover and I'm only at the beginning."

Daniel's Path

"Absolutely confident that I'm on the right track and making steps forward, can't wait to see the next steps and how they unfold."

Lee's Path

"Now I know I have a very clear formula to be able to bring new values into my life and help me excel in the areas that I really want to excel at. It's a really good project and a really great program."

About Primal Man Project

We Combine Evolutionary Biology, Neuroscience, Psychology and Ancient Wisdom to Optimise Men’s Performance

Primal Man Project is a men’s personal development movement founded in 2020 by transformational coach and facilitator, Jason Bluett. Our mission is to empower men to live life by their design, to happier, healthier, more fulfilling lives.

In the modern world, we are living a long way from our design and the vast majority of challenges men face, can be addressed by aligning the way we live with our Primal design. This is achieved by helping men Embracing our masculine POWER, living their PURPOSE and connecting with a quality PACK.

We offer online and in person events and programs

I’m Keen, What Happens Next?

Say Yes

Click the button below to sign up and start your 2 week free Trial

Get Access

Once subscribed, you’ll get an email showing you how to access to the online portal

Get Involved

Get instant access to the online courses and start attending the weekly calls

About Me

My name is Jason Bluett. I’m the founder of the Primal Man project.
My journey into mens work started through my own experiences long before starting Primal Man.

On the surface, I had it all. Wife, a young boy, career success.

But beneath, it felt like everything was falling apart. A transformational workshop opened my eyes to what every man needs: to be seen and supported. This changed the trajectory of my life.

I realised the missing piece was embracing our primal essence as men in modern life to achieve true fulfilment and purpose.

Now, through the Primal Man Project, I guide men to rediscover their personal power and build lives they genuinely want. Rather than the life they arrived by default.

Choose your Plan

Monthly Annually

Online Men's Community

The Forge

$97 Per Month

FREE 14 day trial

Online Men's Community

The Forge

$997 Per Year

FREE 14 day trial

Here’s Everything You Get

When You Join “The Forge” Membership

  • Primal Man Forge Core Training - Online

Value: $3000

  • Primal Pillars

  • How to Live the Life of a King Starting Today

  • How to Find and Live Your Purpose

  • Introduction to the Dark Masculine

  • Men’s Weekly Live Mastermind for 12 months

Value: $2,000

  • Monthly 1:1 Check-Ins with Tribal Leaders

Value: $1,000

  • Regular In Person Meet-ups for Connection and Play

Value: Priceless

  • From Nice Guy to Unstoppable 30 Day Program

Value: $2,000

  • Mastering Your Finances Workshop

Value: $1,000

  • Resilience and Leadership Masterclass Bundle

Value: $1,000

  • Relationship Secrets Workshop (Masculine/Feminine & Polarity)

Value: $1,000

TOTAL: $10,000+

Meet the Facilitators

Jason

Jason Bluett, a Transformational Coach and founder of Primal Man Project, helps men live epic lives and enjoy success. After overcoming personal struggles, he created courses and events to help men reclaim their Power and live their Purpose.

Jason

Darren

Darren Hurford, an Army veteran and Primal Man Project facilitator, founded SCTN after medical discharge from the 6th Battalion, Royal Australian Regiment. He specialises in realistic military experiences and men's work, focusing on the Warrior and the Savage, helping others overcome life patterns.

Samuel

Samuel, a spiritual guide and men's advocate, embraced Norse Paganism after two decades in government. Using Elder Futhark runes, he helps men heal and find fulfilment. He practises krav maga and is a dedicated father to his eight-year-old daughter.

Slade

Slade, a men's coach and business mentor, overcame depression, anxiety, and addiction. He empowers others to lead adventurous, meaningful lives. Using proven techniques, he helps clients manage anxiety, achieve work-life balance, avoid burnout, and attain financial freedom.

Brett

Brett is the program delivery manager for the forge and will be your first point of call for questions regarding all things Primal. He spent 15 years in the finance industry and his a qualified boxing coach

Wei

Wei, a digital marketing expert and men's coach, shifted from a Senior Project Engineer role to help men start purpose-driven businesses. He’s also a CrossFit enthusiast, dedicated husband, and father of two.

Mike

Mike is a Primal Wellness Practitioner passionate about Holistic Wellness, Primal Integration/Biohacking, Qigong, martial arts, and men’s work. Embracing a digital nomad lifestyle, he is currently travelling around Australia, sharing his knowledge and expertise.

Darren

Darren Hurford, an Army veteran and Primal Man Project facilitator, founded SCTN after medical discharge from the 6th Battalion, Royal Australian Regiment. He specialises in realistic military experiences and men's work, focusing on the Warrior and the Savage, helping others overcome life patterns.

Samuel, a spiritual guide and men's advocate, embraced Norse Paganism after two decades in government. Using Elder Futhark runes, he helps men heal and find fulfilment. He practises krav maga and is a dedicated father to his eight-year-old daughter.

Samuel

Slade

Slade, a men's coach and business mentor, overcame depression, anxiety, and addiction. He empowers others to lead adventurous, meaningful lives. Using proven techniques, he helps clients manage anxiety, achieve work-life balance, avoid burnout, and attain financial freedom.

Brett is the program delivery manager for the forge and will be your first point of call for questions regarding all things Primal. He spent 15 years in the finance industry and his a qualified boxing coach

Brett

Wei

Wei, a digital marketing expert and men's coach, shifted from a Senior Project Engineer role to help men start purpose-driven businesses. He’s also a CrossFit enthusiast, dedicated husband, and father of two.

Mike is a Primal Wellness Practitioner passionate about Holistic Wellness, Primal Integration/Biohacking, Qigong, martial arts, and men’s work. Embracing a digital nomad lifestyle, he is currently travelling around Australia, sharing his knowledge and expertise.

Mike

Here’s Everything You Get

When You Join “The Forge” Membership

  • Primal Man Forge Core Training - Online

Value: $3,000

  • Men’s Weekly Live Mastermind for 12 months

Value: $2,000

  • Monthly 1:1 Check-Ins with Tribal Leaders

Value: $1,000

  • Regular In Person

    Meet-ups for Connection and Play

Value: Priceless

  • From Nice Guy to Unstoppable 30 Day Program

Value: $2,000

  • Mastering Your

    Finances Workshop

Value: $1,000

  • Resilience and Leadership Masterclass Bundle

Value: $1,000

  • Relationship Secrets Workshop (Masculine/

    Feminine & Polarity)

Value: $1,000

TOTAL: $10,000+

SECURE YOUR ANNUAL MEMBERSHIP TODAY FOR ONE PAYMENT OF $997

Still Not Sure if This Is for You?

Frequently Asked Questions

1. When and how long are the calls?

Monday, 7pm AEST, 75 mins.

2. Do you guarantee results?

No. The results you get depend on your efforts and we can't control that.

3. Are the calls recorded?

Yes.

4. Is this just for men?

Yes.

5. My son is under 18, can he join?

No, the platform is for men 18 years and over.

6. I'm a gay man, can I join?

Yes. But we do not use pronouns, recognise more than 2 genders and will be using man/ woman language as the norm. If any of that offends you, do not join.

7. I can't attend Monday night calls, should I join?

If you are permanently unavailable on Monday nights, you can still join but consider whether you will receive the full value of community.

8. Do you offer refunds?

For monthly memberships, no.

All new members receive a 2 weeks free trial. If you cancel before the end of the two weeks, you will not be charged. After 2 weeks you agree to be charged and will not be refunded.

For upfront annual memberships, yes with the following conditions.

If you pay in full upfront, attend at least 2 group calls and want to get a refund on your annual membership because you don't feel we provided what we promised, you must book a support call and request a refund, providing reasons. If the issue cannot be resolved, a refund may then be provided.

9. Can I cancel a monthly membership anytime?

Yes.

10. What is the protocol for group calls?

All men must show up on time, present, clothed, sober and respectfully, with video turned on. No driving, eating meals or multi-tasking. Failure to adhere to this will receive a correction from the facilitator. If it's not redressed, you may be removed from the call.

© Primal Man Project is Australia's first rite of passage immersion program for success as a man.

The immersion process encompass the most important and challenging parts of personal growth and transformation as a man.

Joining this is by application only with strict joining criteria. If you come into this ready for change and growth, this program will deliver.

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